Design & Art Direction
Designed promotional creative for an adidas event in collaboration with Crooked Tongues, celebrating the culture and community surrounding running shoes. The poster artwork was used across digital channels and displayed outside the venue.
Also curated the digital screen content within the event space, featuring photography of adidas worn by members of the community—reinforcing the event’s focus on authentic, real-world sneaker culture. Part of the wider #adidasunderground initiative, the event aimed to engage with different aspects of culture and sport, celebrating the energy and identity of the adidas brand.